Category Archives: Thought Leadership

How Can Continuous Testing Enable Enterprises To Reimagine Digital User Experiences

Thought Leadership

How Can Continuous Testing Enable Enterprises To Reimagine Digital User Experiences?

What is continuous testing? This involves automating tests and continually executing them throughout the software development lifecycle. Continually is the key work here.

March 16, 2023

view count19893 Views

Read time5 Min Read

How Continuous Testing Can Improve DevOps Efficiency

Thought Leadership

How Continuous Testing Can Improve DevOps Efficiency

What is DevOps? The best way for businesses to accelerate the pace, efficiency, and quality of their development pipeline is through DevOps.

March 15, 2023

view count18357 Views

Read time9 Min Read

digital experience testing help in the product roadmap

Thought Leadership

How can digital testing help in the product roadmap

A product roadmap is a high-level visual representation of a product’s strategy and plan. It provides a clear and concise overview of the product’s vision, goals, and initiatives, as well as a timeline for their delivery.

February 24, 2023

view count23926 Views

Read time16 Min Read

mobile phone

Thought Leadership

Designing and conducting digital testing for mobile applications

As the digital landscape becomes more intricate, brands must cater to their customers’ needs through various devices, platforms, and channels.

February 24, 2023

view count22818 Views

Read time18 Min Read

Gamification of Software Testing Feature Image

Thought Leadership

Gamification of Software Testing

Games have been a part of our lives since ancient times. For instance, “Chaturanga” or chess can be traced back around 1500 years.

February 15, 2023

view count27248 Views

Read time10 Min Read

experience

Thought Leadership

Measuring the Return on Investment (ROI) of Digital Testing: A Guide for Businesses

Digital testing is a crucial aspect of any digital marketing strategy. It assists organizations in optimizing their online presence, improving user experience, and driving more conversions and income.

February 15, 2023

view count24053 Views

Read time9 Min Read

Why Quality of Digital Experience is Important to Achieve Business Goals: A CXO View

Thought Leadership

Why Quality of Digital Experience is Important to Achieve Business Goals: A CXO View

According to a Gartner Report – “By 2026, at least 60% of I&O leaders will use Digital Experience Monitoring to measure application, services and endpoint performance from the user’s viewpoint, up from less than 20% in 2021.”

January 31, 2023

view count30757 Views

Read time21 Min Read

Creating a holistic digital experience testing plan

Thought Leadership

Creating a holistic digital testing plan

The digital world has become the primary point of interaction for businesses worldwide in the last decade. With the shift in technology and human behavior, businesses that could quickly adapt to digital-only operations were better prepared for the challenges of a global pandemic.

January 31, 2023

view count30096 Views

Read time11 Min Read

Digital Experience Testing for E-commerce Web and Mobile Apps

Thought Leadership

Digital Testing for E-commerce Web and Mobile Apps

According to Gartner, the significance of digital commerce is on the rise and is expected to be the top growth priority for enterprises in the next two years, with 86% of surveyed leaders stating its importance, thus coming into the picture of digital testing

January 27, 2023

view count22150 Views

Read time14 Min Read

The Importance of Digital Transformation Quality

Thought Leadership

The Importance of Digital Transformation Quality: Achieving Business Goals and Satisfying Customers

Digital transformation was never considered an optional process. However, many enterprises were still on the fence and dragging their feet to achieve digital first.

January 23, 2023

view count22635 Views

Read time6 Min Read